Want to know how much your personal data is really worth?
A recent study from business strategists The Boston Consulting Group, has underscored the growing importance and value of online personal data for businesses. The report titled ‘The Value of Our Digital Identity’, says the total value extracted from European consumers’ personal data in 2011 was 315 billion euros and that figure is predicted to grow to a staggering 1 trillion euros annually by 2020.
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